Atout Web Marketing seo Importance of meta descriptions, on page SEO and link building

Importance of meta descriptions, on page SEO and link building

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seo

Search Engine Optimization (SEO) is the way to optimize your site and make it more search engine friendly which eventually improves your search engine result ranking. Most of the bloggers or website owners are familiar with the term SEO as it is the cheapest way to gain visitors from search engines. However, some think it is time-consuming. SEO basically helps the search engines to figure out what this page exactly about and how it may be useful for the visitors, SEO is a way to provide more user-friendly web surfing experience to the user. So if you want organic traffic to your website, then you can’t do this without implementing SEO. Nowadays, SEO plays a vital role and now its been necessary for every website owner to understand the potential that SEO can create for every business. Here, we discuss some of the important On Page SEO Techniques that could affect your search engine ranking.

META TITLE

When someone searches something over search engines than he basically relates his query by reading the title of the results. The title which seems to be more relevant to the search query is more prefer to be a click. So, that’s where meta title plays his role in SEO. Meta Title or title tags are displayed as the clickable headline for a given result on the search engine result page and should be meant to be relevant to the web page’s content.

META DESCRIPTION

typing The meta description basically summarizes what this page’s content all about. Seach engine shows the meta description just below the Meta Title link. Every web pages should have its unique meta description relevant to its content and should be cover in ~ 170 characters. Meta description plays a vital role on on-page SEO.

INTERNAL LINKING

Internal linking is the technique in which we direct a reader to some another web page of your site. That’s how your readers will be able to get more content that they are interested in and it will increase your Average Site Timing. Internal Linking is very important to easily navigate between two pages, so your reader will open your more and more pages which will help you rank higher in Google Search Result. Some top rated website also uses this technique to increase their site stay time.

LINK BUILDINGS

laptopWhat is a Link? A link is basically a way to direct to another web page. If web pages are linking from the same website, then it is known as Internal Linking which we have already discussed, or if web pages are linking from two different websites then it is called Back Links. Link building it the act of getting more and more of these links which point to your site. Link building is a very important aspect of SEO and should be considered seriously. But why link building or back links are important for SEO? Well, link building or back links basically trigger the search engines to crawl your site easily and faster. If your site has High Quality Do Follow back links from the same niche site, then it would definitely help you to rank higher in search engine results. Back links help you in faster indexing in Search Engines which eventually helps your site to gain more organic visitors.

Those are some of the commonly used On-Page SEO techniques which will increase the potential of your site to rank higher in Search Engine Results.